酒店市场销售部培训--产品知识
Task任务: PRODUCT KNOWLEDGE 产品知识
Code 序号: OH-SM-CS-C01
Objectives目的:At the end of this session, each trainee will be able to:
培训结束后,每位受训者应能做到:
1. Familiar with the hotel product knowledge.
掌握饭店产品知识。
2. Know how to update the product information.
了解如何补充自己的产品知识。
3. Aware the profession knowledge of catering.
清楚宴会销售专业知识。
Standard标准:Refer to S&P
参照标准与程序
Resources培训器材:Handout培训资料, Flipchart白板
第二篇:酒店市场销售部培训--品牌一致
酒店市场销售部培训--品牌一致
任务: 品牌一致
: OH-SM-CS-S003
:At the end of this session, each trainee will be able to ensure the protection and correct use of brand identity by sales associates.
目的: 课程结束后,每一个学员将能够确保保护和正确使用品牌。
:This policy will maintain the consistency and clarify of the St.Regis brand.
It is the responsibility of the Director of Sales & Marketing to guard the correct use of brand identity that is a key component to the continued momentum of the brand’s success.
The brand identity graphics standard is to be applied and used to ensure consistent application without compromise.
标准: 这个政策将保持持续及使瑞吉品牌更清楚。
正确使用品牌是确保品牌成功的重要元素之一。 品牌鉴别标准是要保持品牌使用要前后一致。
Whiteboard, Flip Chart, Sales Kit, Giveaway, SPG, SPP or Star Choice Form
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