Maketing program
Product introduction:
Multifunctionalelectronic entertainment module is based on advanced connect and display technology, there s a smallwireless in each module and every module can combine together by specialviscidity surface material. Every module includes different function such asmusic, video, phone, print, camera, game, etc. It’s fashion and flexible to use.
Traditional or direct marketing channel:
I think direct maketing channel will be more coincident with our situation. Next three reasons will support my opinion.
1. Traditional ways will require many stores, we don’t have enough money to set
up these stores.
2. Our product is innovative, mostly consumers of this product will suit to modern
direct retailing.
3. Direct retailing is more efficient. People can buy the product anywhere as long
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