D:张涵,如今看电视看到最精彩的时候总是会弹出一些无聊的广告,你怎么看?
D: zhang, nowadays, there are always some boring ads when we are enjoying TV programes, what do you think of this phenomenon?
Z:我也非常讨厌那些广告,但我认为广告还是有些好处的。
Z:though I hate those ads, I still think ads also have some benefits.
D:比如呢?
D: for example?
Z:广告可以帮助企业宣传自己的产品,提高企业的知名度。
Z: advertising can help enterprise to promote their products, and improve enterprise's popularity. D:但有些广告是虚假广告,还利用名人代言,误导消费者,例如三聚氰胺事件,让中国消费者受到了很大的伤害。所以我认为广告是不必要的,只要产品做得好,老百姓自然就会知道,自然就会购买。
D: but some ads are false advertising and making use of celebrity endorsements to mislead consumers, such as melamine event, which hurt consumers of china deeply. So I think that advertising is unnecessary, as long as the products are good, people will naturally know and purchase these goods.
Z:你说的只是局部方面,不能以偏概全。大部分广告还是真实的,而且令人赏心悦目,在看电视剧的时候可以放松自己的眼睛,并非毫无用处,所以我觉得广告还是非常有必要的,可以让老百姓了解自己的需求。
Z: what you said is only partial and biased. Most advertising is real, and pleasing, at the time of watching TV shows,people can relax their eyes, not useless, so I think advertising is necessary, advertising can make people know their own needs.
D:但你不觉得有些广告是浪费电视观众的时间吗?
D: but don't you think some advertising is a waste of time for television viewers?
Z:恩,有些广告是有些浪费时间,但大部分广告还是介绍知识,引导消费的。
Z: well, some advertising is a waste of time, but most of the ads are to introduce knowledge and guide consumption.
D:你听过天价广告吗?企业在广告方面投入了大量资金,必然会使商品更加昂贵,用来收回成本,增加利润。
D: have you ever heard whopping price advertising ? Enterprises invest a lot of money in advertising which make goods more expensive to recover costs and increase profits.
Z:恩,这点我不否认,但如果销量提升了,售价必然就会下降。
Z: well, I do not deny that, but when the sales went up, ,the price will fall.
D:因此,广告还是有必要的,但是它的时间,内容必须受到限制,对吗?
D: therefore, advertising is necessary, but its authenticity must be examined carefully, right? Z:恩,而且广告的真实性必须审查,如果存在误导消费者的行为,必须受到严惩。
Z: yeah, and the truth of advertising must be reviewed,but if there exsist misleading consumers behavior,the relevant personnel must be punished.
D:非常同意.
D: yeah, I can't agree with you any more.
第二篇:广告英语对话
Beware of ads
A:when i walk in the street ,i usually see a lot of advertisement ,i think it is a world that full of advertisements.
B;Yeah,It is inevitable for us to live without advertisements because it exist all over the place . Look around and you can see different kinds of advertisements. C:right,there are many media section for advertisements. Such as television,newspapers,radio,internet and so on.
D:i agree ,in our school,we can find advertisements in the bulletin board,classroom ,dormitory ,and even in the washroom. Some advertisements are from government or other organizations.they are aimed to spread a kind of ideal.some are created by company with the purpose of making money.
A:when it comes to advertisements.i would to share an advertisement that impress me.that is “start ahead”which is for Rejoice(飘柔).when look at this advertisement,it is easy for us to think about our head and then we may think we should wash our hair. Naturally Rejoice appears to our mind. from this advertisement,we can also learn that if we want to achieve something,we should start ahead because a good beginning is half down.when there is a hard task wait for us ,do not afraid,start ahead , do things step by step and believe one day we can get it down.what about your three gays?
B:Em, maybe it is “just do it”.the sentence is simple and is easy to understand .we can different meanings from different angles. for customer ,it seems as if it stand for their willing that they are willing to to choose Nike. For the advertiser.it look like the word they advise you to choose Nike.it emphasizes the self-awareness(自我意识)and sport itself.Sometimes we may hesitate to do a thing that kept in our mind for a long time.just do it and we will feel rather relaxed and happy as it is what we really want . This advertisement has a great influence on me not because i bought the product but the word itself.i realize that i should be confident enough and make decisive decision.and C?I am very curious about which advertisement in the world impresses you.
C:if i have to say one ,i would like to say “obey your thirst”.On the surface, it means that when you feel thirsty,you should have a drink just like Sprite(雪碧).in other words,it encourages us to pursue what we want,every want freedom and be happy,but usually under the huge pressure,what we did is just for a high grade or earn much money. ask ourself,is it worthy that all our effect are all focused on it? After second thoughts,we will realize that we should obey our thirst.when others study hard in the classroom,you need not follow,you can do some other thing like sleeping or listening music if you want to . do you have any advertisements in you mind?D.
D:let me think .ur...”Let’s make things better.”this an advertisement made for Philips Electronics(飞利浦电子) .it shows the advertiser’belief that they will make their product better,they will not be content with things as they have now,they want to make progress.therefore, we can trust them and buy their product.from another perspective,it also suggest us that we should make things
better not only in our study but also in our daily lives.we should keep this belief in our mind and things will get better and better.
A:Yes,we should make things better,from the advertisements that impress us,i find that the advertisement which both recommend their product and introduce some positive attitude of life will make an deep impression on us.if we remember the advertisement,we will remember their product and buy it if we see it one day.that maybe the reason why ads work.
B:And ds are often short enough for us to remember,such as “Ask for more.” .it is no wonder that we even use it when we talk with each other.it really enter into our daily life.
C:Ads usually use some trope(修辞)like “Poetry in motion,dancing close to me”(动态的诗,向我舞近)forToyota['t?uj?ut?]( 日本丰田汽车) . so that when we come across it ,we can imagine the scene we use the product.then we will believe that how nice the product is and i had better have one.
D:some ads pay attention to details.for example,”Good to the last drop.”(滴滴香浓,意犹未尽。)(麦斯威尔咖啡).it tells us that every drop of it is tasty so that you refuse miss the last drop.
A:All advertisements are designed to make people buy a product.in most cases,it really affect people’s feeling.people are often buy the product with a good advertisement.
B.that is true.now almost all young people buy the soft drink.because the advertisements are saying “why don’t you buy it ,you can be younger ,modern and trendy too.”.
C:i think sometimes the advertisement don’t tell us the truth or ignore the side effect of product.we usually buy the things that we do’t need and sometimes the product is not as the ads describe.so we should take care of it .
D:don’t mention the ads , look at your watch .it is time for lunch.let’s go.(赶去食堂)
A.B.C: wait for me............
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