business plan 商业策划书英文

时间:2024.4.8

High party

I.Introduction:

Name: Heaven of Carnival

Location: Hong Kong

Mission statement:

l  to provide plans to all kinds of parties, such as wedding, birthday, proposal & marriage ceremony, graduation, Annual Dinner and other festivals

l  to design personalized ideas and services for people in need

Purpose:

For amusement

To prepare devices or services for customers to organize a party

To enlarge people's social circle

To introduce or promote a company

II. Market analysis

l  Party is a kind of western way of socializing; it means people gathering for entertainment and celebration. The most common parties such as birthday party, celebrity party, football party, Christmas party, the Frat Party, house party, or dorm room party and so on. With the increasing growth of Chinese social activities, all kinds of parties are beginning to across the nation.

l  On the other hand, as the increase of people's pressure from school or working, more and more people need time and place to relax and make friends.

l  Based on this condition, people who are good at organizing a party has been active, and become a professional party planner.

III. Our service offered:

Activities

l  KTV

l  amusement park

l  Self-help kitchen

l  Table games(Chess & Cards)

  Foods

l  drinks/beverage/coffee

l  dinners: seafood/meats/soup/bread

l  fruits/salad

l  Sweet snacks

l  Barbecue

  Devices

l  guests' show

l  video camera/microphone/stereo/lamplight

l  red-carpet show

l  Instrumental Performance

l  invitation letter

  Special things

l  flowers/birthday cakes

l  rings

l  other surprises

IV.Co-workers & competitors

  Cooperation

l  Having cooperation with tourism

l  Working With the Media

l  Cleaning companies

l  shopping mall

l  beauty salon

  Competition

l  We might compete with local travel agency or bars.

V. Staff requirements

  Professional Background:

v Having advertising and public Relations Company work experience, or had the film and television creative experience, familiar with the requirements of Party planning and patterns.

  Characters:

v cheerful, tolerant, humorous

v Having the ability of organization, coordination and macro control for random strain.

  Fashion  hunter:

v a basic understanding of a certain artistic accomplishment and the western culture

v a keen fashion antenna

be able to capture the city of fashion information, and wrap it as a Party's leading role or theme.

  Widespread circle

v Communication is widespread, and keeps a good relationship with fashion circle, film circle, art circle and media circle.

  Knowledgeable:

v Working carefully, master the knowledge of many sided, best can speak many languages, familiar with all kinds of manners

  Familiar with procedures:

v To know all kinds of procedures for the annual inspection, and familiar with all kinds of fields, and this is the necessary condition to guarantee Party smoothly.

VI.Company strategy

l B to C----Business to Customers

l B to B-----Business to Business

Business-to-consumer: two schemes

1. To help customers planning perform activities:

 Customers can go to our website, which have all kinds of schemes can mix and match. We can even directly express what you want to party, if the customer be frightened by this trouble, we also have set some schemes, such as birthday party, wedding party,  business party, etc., if the customer satisfaction, can be directly choose this solution.

2. Host sponsor theme parties. Customers can participate, and there is no limit to the admission candidate.

When a customer wants to take part in this PARTY, can sign up on the Internet, fill in your personal information, there will be someone to contact the customer to confirm information, also can go to the agreed time to PARTY. After the customer can choose to sign up directly with the e-currency payment entrance fee, also can choose to pay again

B to B-----Business to Business

u We will be geared to the needs of enterprises and groups, this will test our ability. staff association, company annual meeting and the association of certain groups of activities will be our main business .

u Also have another brand sponsorship, as some well-known brand, and they will be linked to the PARTY, in particular, would hold a special sponsorship we PARTY. This is also another BTOB model.

VII. Financial supports

Service support: For enterprises and individuals to provide professional entertainment planning services, at the same time, in order to ensure the quality of service and the personalized needs of customers, we launched special support to meet customer demand, customer satisfactory, the main business including "service spirit" and "props for rent", "scene layout, decoration", "party DJ, MC, Dancer ", and so on!

Advertising revenue:Each big mall, enterprise, websites and so on all can put an advertisement  on our company website, different types of advertising costs are also different, the standard decided by the firm. Of course, we will provide partner with a certain discount.

Sponsorship tickets agent: in addition to planning PARTY, our company also sell all kinds of stage productions, concerts, tickets for the large-scale performances. Customers can be on our company website or call our reservation, then fill out your real information, we will have staff and customers to verify information and adopt the strategy of Taobao payment in cash on delivery.

         Brand sponsor: Some well-known brand, will be linked to the PARTY, in particular, would be helpful to hold a special theme PARTY. This is also another BTOB model and will popularize their brand advantage.


第二篇:策划书英文版


Expo venues settled in Hebei LiuTong Cultural Park Planning program

Cultural and creative industry is a sunrise industry in the 21st century is a new medium of the urban economy, new forms and new incentives. It is creative to the core, the soul of culture, science and technology support to the development and use of intellectual property as the main, are knowledge-intensive, strategic intelligence-led industry, with investment and less consumption of small, zero pollution characteristics. Therefore, the positive development of cultural and creative industries is one of the priorities of Shijiazhuang city government. The success of the Shanghai World Expo will be held for the world to showcase its economic and cultural arena. Can be said that the Expo is the world's history and development of the exhibition, is the world's cultural essence of the demonstrations, but also the development of briefing the world. How to maximize the promotion, transfer world Expo culture results, make good use of the Expo will bring the opportunity to develop economic and cultural industries, the significance of this plan is our Company people bent on one goal

一location and cultural environment in Shijiazhuang

Shijiazhuang is the capital of Hebei Province, the province's political, economic, technological, financial, cultural and information center, the State Council approved the implementation of the policy and financial opening-up coastal cities. Shijiazhuang City is located in the North China Plain, north of Beijing and Tianjin, east Bohai Sea, West Forest Taihang Mountains, is the capital of the south gate. The total area of 15,800 square kilometers, the resident population of 9,395,000.

Shijiazhuang city, with the recent opening of the railway and the rise of new cities. City is young, and her roots in this land is old, it is rich. Since the founding of new China, especially since the reform and opening up, accelerate the development of Shijiazhuang People's glow, enriching the City's vitality and vigor, in participating in the tide of global economic competition, continued to create excellent performance. Currently Shijiazhuang has become a significant economic characteristics, the leading industry with people's lives rich and broad development prospects of the major cities of northern China.

Shijiazhuang is a great potential for development of the city. Natural resources, rich in tourism resources, transportation and communication facilities, infrastructure facilities, industrial and commercial development, market prospects, investment environment is more favorable, is really good place for domestic and overseas businessman to invest here.

二Introduction of LiuTong Cultural Park

Cultural Park is Hebei LiuTong Real Estate Development Co., Ltd. investment and construction. Project is located in Shijiazhuang City, the northeast, an area of nearly 1,500 acres, planned investment of 1.4 billion construction project contains wonderful World Expo Museum, Cartoon Museum, the Contemporary Art Gallery, ART-Mall (Arts Square), creative community, contemporary ceramic art Hall, Hebei base oil Writers, artists, apartments, sculpture theme park, fitness parks and golf courses and other modules.

LiuTong cultural park in line with cultural gathering, industry guidance, talent attraction, creative community orientation, for the capital to the animation industry as the pioneer of

the cultural and creative industries to provide comprehensive and effective support for other industries to provide a solid intellectual support. Park will build a large scale, full function, features clear cultural and creative integration of professional and popular participation by all people as one of the capital, "distinctive, the scale, form, and a benefit" model cultural park, and will be on behalf of the provincial capital city highlight of the project grade.

三, Expo venues settled in the importance of Shijiazhuang Successful staging of the Shanghai World Expo, which attracted worldwide attention,

not only to bring development opportunities to

participating countries, but also provided a

rare domestic city development opportunities.

Expo venues removal recovery can not only

solve the complex issue of building materials

reuse, but also for the participating countries

and between venues move to bridge the

communication gap. This is a pioneering

previous Expo, Expo venues is the use of

methods to explore the follow-up is also

reflected low-carbon Expo, Green Expo a way.

Shijiazhuang, speaking for the World Expo venues people settled in the capital will greatly broaden the vision of the door they go abroad and enjoy the elegance of the World Expo exotic. At the same time to enhance the capital city of quality, to boost the attractiveness of publicity and attract investment for the expansion of additional help. Expo venues settled in Hebei culture Park, maintain the original building in complete shape of the basis,for part of inside adjustment and their transformed into exhibition hall, theater. Expo venues will be retained within the complex representation of the exhibits, these exhibits will integrate with the environment of the scene, giving new functions venue, it has long-term vitality of the Expo will be never ending.

四, Cooperation

1.Expo venues moved by the participating countries empowered to implement LiuTong Real Estate Development Co., Ltd.. 2. Expo venues land required for relocation, removal, transportation and rehabilitation costs borne by the LiuTong Real Estate Development Co., Ltd..

3. Expo venues relocation, the participating countries can be cultural, national characteristics, display and sale of goods.

Website:.cn

Telephone: 0311-86048313

Contact: MR. CHEN

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