Report writing简短商务报告

简短商务报告的使用介于商务信函、备忘录与正式商务报告之间，比一般商务信函或商务备忘录正规些，但又不如长篇综合报告那样正式。当某些具体问题需要引起重视，无须综合分析论证并呈交董事会或其他评审委员会审核批准时，使用简短商务报告比较适宜，对问题的解决相对要容易、快捷一些。

剑桥商务英语高级证书写作测试所指的报告，通常是指简短商务报告或工作备忘录。 Short report: In order of formality, the short report falls somewhere between the memo and letter report and a forma! report. It is more formal than a letter but not as formal as a comprehensive report. It is ideal for a problem that calls for a formal report but one that can be solved relatively easily and reported on briefly.

The length of a short report, like all reports, varies with the amount of material to be covered and the complexity of the information being presented. Usually, however, short reports consist of a title page and between one and ten pages of actual text.

The short report may begin with a summary and conclusion and include recommendations at the beginning, or it may begin with introductory remarks, present the subtitled information, and end with the summary, conclusion, and recommendations.

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如何写商务报告

发布: 2008-3-28 17:00 | 作者: cihui | 来源: 网络转载 | 查看: 468次

商务报告是指针对某种特殊的、有意义的商务目的，向一个人或多个人提供的公正、客观和有计划的事实陈述。报告中所陈述的事实必须与事件、条件、质量、进展、结果、问题或提议的解决方案有关，帮助当事人了解复杂的商业情况，计划进程，解决问题，使上级领导就一系列事件做出决策。

商务英语报告则是以英语语言撰写的商务报告。按种类划分，常见的有：事件调查报告（Investigative Reports）、意见调查报告（Survey Reports）、周报告（Weekly Reports）、月度报告（Monthly Reports）、进展报告（Progress Reports）、市场调查报告（Market Research Reports）、可行性研究报告（Feasibility Reports）等。尽管这些报告都有自身的特点，但它们都遵循商务英语报告总体写作原则。

今天我们先来看一下商务英语报告写作的总体原则：

在撰写商务英语报告时，应确保报告内容准确无误（Accurate）、简明扼要（Brief），结构清晰（Clear），建议明确果断（Decisive），故简称ABCD原则。具体内容如下：

? 内容准确无误：报告的正确性不仅仅是指英语语法、标点符号和拼写，更重要的是其内容要叙述的正确。报告的事实陈述部分既不能因哗众取宠而夸大其词，也不能因其涉及的令人不愉快的消息而低调陈述。实事求是、准确无误是报告写作的重要原则。

? 内容简明扼要：报告的长短一般取决于报告的内容及其正式程度。正式报告篇幅一般较长，而非正式报告则较短。不论何种报告，报告的语言必须简洁、流畅，切忌陈词滥调。一份拖沓冗长的报告不仅写时费力，对方阅读更浪费时间。撰写商务英语报告时要尽量避免罗嗦，用尽可能较少的文字，完整、清楚地表达需要表达的意。

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天津商务职业学院毕业设计

（商务报告）

Business Report

年     月     日

班    级：

姓    名：

联系电话：

A4打印纸，上下左右边距2.5，正文四号字，Times New Roman，单倍行距。

   Business Report

-----副标题

1. Introduction

     (报告的导言部分，扼要说明一下报告的写作背景和主旨)

Study and research are two of the most confusing terms used in educational settings because they can sometimes use quite interchangeably while on other occasions they may refer to something remarkably different. When we say, “We’re doing a study into how much time middle school students spend learning English”, we mean that we are doing research into this issue. However, in the sentence “After six years of study in school, he successfully entered Zhejiang University at the age of 17”, the “study” used here is generally not interpreted as “research”.

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正式商务报告写作

一、Format

To:

From:

Date:

Title

Introduction

（The introduction might be a summary of the report and the circumstances or conditions that initiated it. It could also lay out the objectives and limitations of the enquiry.

In most cases, a report must give a background to the subject of the study. This allows the reader to see how the situation arose, and how it can be corrected, improved on, or changed.）

Findings

（This section is essential to all reports as it explains the situation that exists and offers evidence to support the statements that the writer is making. If the reader is to be convinced that changes in a situation are necessary, well-selected and well-presented facts will influence him.）

Conclusion(s)

(Conclusions are the ideas you have formed from the evidence you have looked at. Whereas facts are objective statements, conclusions draw together as aspects of the situation as you see it.)

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商务信函

常用句型

普通结尾

I look forward to receive your reply/order/products/etc.期待收到你的答复、订单、产品等 Looking forward to hearing from you.期待你的来信

提供消息类邮件的结尾

I hope that this information will help you.希望这些消息会对你有帮助

Please contact me if you need any further information.如果需要更多的信息，请与我联系 Please do not hesitate to contact me if you need any further information.请随时与我联系

Please feel free to contact me if you have any further questions有什么问题，请尽管和我联络 Please let me know if you need any further information 如果需要更多的信息，请告诉我 道歉信结尾

Please accept our apologies once again 请接受我们的歉意

We hope that this has not caused you any inconvenience我们希望这不会给你造成不便 表示感谢

﹡关于某某事项，谨表谢意

Please accept our thanks in advance for your usual kind attention.

Please accept our thanks for the trouble you have taken.

We are obliged to you for your kind attention in this matter

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第六讲 商务报告及建议书
一、题型分析
根据不同的写作目的，商务报告分类：
    (1)提供信息(Information)
    (2)分析归纳(Analysis & Conclusion)
    (3)提出建议(Recommendation)
题目分类：
（1）文字类的题目
（2）图表类的题目图表的分类：
表格分类：
曲线图（line chart），柱状图（bar chart），饼状图（pie chart），和表格（table）

A．表格(Table)
市场调查结果表(含本公司和Shikei的产品)

Value for money      
Reliability
After-sales service    
Availability    
Advertising
B．饼状图(Pie Chart)
 
C．柱形图(Bar Chart)
 
D．曲线图(Line Chart)
二、报告或建议书的结构
1 introduction
2 facts and findings
3 conclusions
4 recommendations

三、句型
Introduction
The aim/purpose of this report is to…
This report sets out to…

Conclusion:
It was decided/agreed/felt that…
No conclusions were reached regarding…

Recommendations:
We would recommend that…
It is suggested that…

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天津商务职业学院毕业设计

（商务报告）

Business Report

专业班级

学 号

姓 名

指导教师

20xx年 4 月 13 日

班 级：

姓 名：

联系电话：

Business Report

-----A Report on Promotion of A New Brand

I. Introduction

With intense market competition, the success in rendering a new brand name into a well-known one depends, to a great degree, on the management level of enterprise. This report, in light of brand name evolution and the image associated with brand name, presents strategic thinking on brand name, brand orientation, brand advertising and sustainable development of new brand name,with the purpose of providing theoretical guidance for Chinese enterprises.

The success of any business or consumer product depends in part on the target market's ability to distinguish one product from anther. Branding is the main tool marketers use to distinguish their products from the competitors'.

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