Situation

Floyd Jones is the proprietor of the firm for which you work. Mr. Jones wants to acquire a manufacturing business. The business he wants to acquire, Sheraton Manufacturing, is insisting that Floyd pay not only for the identifiable net assets of the business, but also for “good will.” Floyd asks you: “What is good will?” Should I pay for it? If I should pay for it, how much should I pay?”

Task:

Write a Memo to Mr. Floyd Jones and give him a clear reply regarding the questions mentioned in the above situation.

SAMPLE MEMO

      MEMORANDUM                                                 August 16, 2009

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样 题

You are the Managing Director of a company whose profits have recently increased and you would like to reward staff for this.

Write a memo to all staff:

Thanking them for their contribution

Explaining why profits increased

Telling them what their reward will be.

Write 40~50 words

题目解读

BEC中级写作考试总时长为45分钟，根据词数要求和分值，通常小作文写作不超过15分钟。应试创作可分成以下三步：1．审题构思Read & Plan (3 mins)；2．写作Write (10 mins)；

3．检查Check (2 mins)。

Part One的题目背景通常是一事、两人、三要点。本题中，最近公司利润增长，“你”作为公司的董事总经理(Managing Director)将对全体员工(all staff)进行奖励，备忘录的内容需包括三个要点：感谢员工的贡献，解释利润增长原因，并告之奖励内容。正文词数要求为40～50个词，因为商务英语要求简洁，词数要求有上限，这和四、六级以及考研写作只规定词数下限有所区别，但实际考试时允许少量超标，比如接近60词。

内容、结构、语言和形式

内容

首先可根据各要点的逻辑关系调整写作顺序，比如在本题中，先解释利润增长的原因，再感谢员工，最后宣布奖励。其次应针对要点简要展开论述，比如利润增长的原因可能是销售量增加(the increase of sales)、成本降低(the reduction of cost)或推出新产品(the launch of the new product)；而奖励的内容经常是集体旅行(a company trip)、涨工资(an increase of salary)或发放奖金(bonus)。要点扩展应注意两点：其一，商务交流要求具体，比如利润的增长比去年同时段增加10%；其二，扩展内容应符合商务实际，如全体员工工资上浮50%、增加带薪假期(paid leave)、开派对(a party)或唱卡拉OK(Karaoke)等奖励都是不符合商务实际的。如果确实对商务实务不熟悉，可用简单的理由以避免出错，比如公司业绩增长的原因可以宽泛地写成是员工的努力工作和加班(hard work and long working hours)。

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Memo范文

1. 说明性memo

Memorandum

To: All employees of Carson Bank

From: Robert Dickinson, President RD

Date: June 20, 2003

Subject: Instructions for New Safes

Ten new safes have been installed in the offices to replace the old ones. To avoid any trouble, please follow the booklet of directions. Please contact me if you have any questions.

2.要求性memo

INTEROFFICE MEMORANDUM

To: Winfred Johnson

From: Joyce Medo

Date July 7, 2008

Subject: Special Requests for Video Classics

Several community colleges and high schools in the area have asked us about stocking videotapes in the following areas: Shakespearean plays, American literature, first aid, and reading tutorials for children. No other video company is carrying a rental inventory of educational materials.

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例1、Directions: Write a memorandum of about 100 words to the student services department and ask them to fix a telephone for each dormitory.

MEMO

To: The leader of student service department

From: Li Ming

Date: August 16, 2005

Subject: Telephone

I would like to remind you that we are in want of a telephone for each dormitory. As a university student, we need to cope with the daily increasing communications with teachers, friends and people outside the campus.

We need a telephone to get and send message, which is important for us. Though most of us have mobile phones and e-mail address, a telephone in the dormitory is after all the most convenient and cheapest tool of communication. I hope that you will pay attention to this problem and solve it as soon as possible.

Li Ming

编辑注：“remind”一词用法比较多，可以在后面直接接人或宾格，如“提醒我”译为“please remind me”。如果提醒某人某事则用“remind somebody of something”，也可以在后面加从句，即“remind sb that”，“remind”还有一个意思为“使想起”同样用“remind…of…”的结构，应注意与提醒某事区分。

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例1、Directions: Write a memorandum of about 100 words to the student service department and ask them to fix a telephone for each dormitory.

MEMO

August 16, 2005

To: The leader of student service department

From: Li Ming

Subject: Telephone

Dear Sir,

I would like to remind you that we are in want of a telephone for each dormitory. As a university student, we need to cope with the daily increasing communications with teachers, friends and people outside the campus.

We need a telephone to get and send message, which is important for us. Though most of us have mobile phones and e-mail address, a telephone in the dormitory is after all the most convenient and cheapest tool of communication. I hope that you will pay attention to this problem and solve it as soon as possible.

Regards.

Yours,

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To:All stuff

From:James Shepherd

Date:8 February

Subject:Presentations on changes to insurance

To offer you better health insurance, we has recently changed our insurance company. A

representative from the insurance company is visiting to present the new policy in the meeting room. His presentation will begin at 8 am next Tuesday.

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Memo 格式要点：简明扼要，全篇控制在40-50字，不要多。

抬头：

To: Memo对象

From: Memo作者

Re: 主题

正文：（与抬头隔一行）

Problem: 描述问题，10-20字

Action / Solution (optional):  应对措施，建议写1-2句，不要多

Politeness:  结束语

范文1：

范文2：这个被遮挡了一部分，大家主要是看看格式，大概内容。

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